My coupon did not apply. What do I do?

If all your items qualify* for coupons and your subtotal meets the requirements but the coupon did not apply, please email support@booksamillion.com with your order number and the coupon code to request the credit once all items from your order have shipped out.

If your coupon has a barcode (Millionaire's Club member coupon), that is for in-store use only and cannot be used online.

You are also welcome to call us at 1-800-201-3550 and we will be glad to assist you.

Phone hours:

Monday-Friday 9 AM to 5 PM CST

Saturday-Sunday, closed

Chat line hours:

Monday-Friday 9 AM to 7 PM CST

Saturday-Sunday 10 AM to 6 PM CST

*Items listed as "Item may not be eligible for special discounts or coupons" do not qualify. Limit one use of coupon code per account. Offer valid on online purchases only. Valid through dates specified on coupon or promotion. Not valid with other coupons or discounts. Coupons may not be used toward the purchase of Millionaire’s Club memberships, gift cards, eGift Certificates, magazine subscriptions, NON-RETURNABLE ITEMS, New & Used Marketplace items, or specialty items such as LEGO®, Rosetta Stone®, The Elf on The Shelf®, LeapFrog®, Cards Against Humanity games, Pokémon card sets, Panini card sets, Sports card sets, Boxed Sets, CB Box, eBooks, or Audio Downloads. New Club Member coupons are not valid for guest checkout. Coupon codes may be valid only for the email address associated with your account. If you return or cancel an item from your order, the coupon discount will no longer be valid. Coupons do not apply to bulk purchases of 25 units or more.